A booklet serves as a mini-catalog, showcasing a limited number of products. This printed piece is perfect to use as a pre-holiday mailer. The business can include all products or services related to the upcoming holiday, reminding shoppers of what it has to offer. It is easy for customers to forget about the catalog they received at the beginning of the year. The booklet provides them with a reminder of which items make perfect gifts.
When a new product or service is released, a booklet is the perfect way to reveal it to the world. Each page can cover a different feature or benefit of the item. Before they pick up the phone or go online to place an order, consumers will be well-versed on how this new item can benefit them. This should reduce the number of questions they have, streamlining the order process.